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Evidence Base

Young children’s screen habits are associated with consumption of sweetened beverages independently of parental norms

Publication details

Year: 2014
DOI: 10.1007/s00038-013-0473-2
Issued: 2013
Language: English
Volume: 59
Issue: 1
Start Page: 67
End Page: 75
Editors:
Authors: Ólafsdóttir S.; Eiben G.; Prell H.; Hense S.; Lissner L.; Mårild S.; Reisch L.; Berg C.
Type: Journal article
Journal: International Journal of Public Health
Publisher: Springer Science and Business Media LLC
Topics: Social mediation; Wellbeing; Risks and harms; Other
Sample: Two to nine-year-old children (n = 1,733) in Sweden.
Implications For Parents About: Parental practices / parental mediation; Other
Other Parent Implication: Effect of parental norms and TV habits on association between young children's screen habits and sweetened beverage consumption;
Implications For Educators About: Other
Implications For Policy Makers About: Stepping up awareness and empowerment
Implications For Stakeholders About: Researchers; Healthcare

Abstract

OBJECTIVES: This study investigated the associations between children's screen habits and their consumption of sweetened beverages. Because parents might be disposed to regulate their child's screen and dietary habits in a similar direction, our specific aim was to examine whether these associations were independent of parental norms. METHODS: In the Swedish sample of the European Identification and prevention of dietary and lifestyle-induced health effects in children and infants (IDEFICS) study, parents filled in questionnaires about their 2 to 9-year-old children's (n = 1,733) lifestyle and diets. RESULTS: Associations between screen habits and sweetened beverage consumption were found independent of parental norms regarding sweetened beverages. A longitudinal analysis revealed that sweetened beverage consumption at 2-year follow-up was predicted by exposure to commercial TV at baseline (OR 1.4, 95 % CI 1.1-1.9). Cross-sectional analysis showed that the likelihood of consuming sweetened beverages at least 1-3 times per week increased for each hour/day watching television (OR 1.5, 95 % CI 1.2-1.9), and for being exposed to commercials (OR 1.6, 95 % CI 1.3-2.1). TV viewing time and commercial exposure contributed to the associations independently of each other. CONCLUSIONS: The results strengthen the assumption that it is possible to influence children's dietary habits through their TV habits.

Outcome

"Associations between screen habits and sweetened beverage consumption were found independent of parental norms regarding sweetened beverages. A longitudinal analysis revealed that sweetened beverage consumption at 2-year follow-up was predicted by exposure to commercial TV at baseline (OR 1.4, 95 % CI 1.1–1.9). Cross-sectional analysis showed that the likelihood of consuming sweetened beverages at least 1–3 times per week increased for each hour/day watching television (OR 1.5, 95 % CI 1.2–1.9), and for being exposed to commercials (OR 1.6, 95 % CI 1.3–2.1). TV viewing time and commercial exposure contributed to the associations independently of each other." (Authors, in Abstract)

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