Orig. title: Identität, Orientierung und Lebenswelt. Ein mehrdimensionaler Blick auf situatives Aushandeln von Privatheit im Social Web.
Engl. transl.: Identity, Orientation and Lifeworld. A multidimensional perspective on situational negotiation of privacy within the social web.
big data data protection internet personality social media web 2.0
|Book title:||Identität, Orientierung und Lebenswelt. Ein mehrdimensionaler Blick auf situatives Aushandeln von Privatheit im Social Web.|
|Publisher:||Nomos Verlagsgesellschaft mbH & Co. KG|
|Topics:||Social mediation; Internet usage, practices and engagement; Literacy and skills; Digital and socio-cultural environment|
|Sample:||n=2491 adolescents and young adults (10-30); survey 15 adolescents and young adults (15-29), selected by age, gender, formal education, area of living, and migration background; interviews Rating and sorting of photos|
|Implications For Parents About:||Parental practices / parental mediation|
|Implications For Stakeholders About:||Industry|
Privacy is closely related to identity and communication. This volume explores this connection offline in everyday life and especially on social media. The author provides a multidimensional theory of courses of action that can be taken, and illustrates its benefits by combining three empirical sub-studies. It reveals different concepts of privacy and certain courses of action related to them in terms of self-presentation and communication on social networking sites. Additionally, it explores the motivations and attitudes of non-social media users, focusing in particular on the relevance and usage of photographs both offline and online. To gain a deeper insight and to illustrate the benefits of the multilevel perspective pursued here, a study was conducted which combines data from a quantitative questionnaire, qualitative interviews, the sorting and evaluating of photographs, and a content analysis of social networking sites.
Sascha Trültzsch-Wijnen deals with the online use of adolescents and young adults, with a special focus on the social web. The great added value of the work is the diverse and profound theoretical part of the study. Based on this, the author designs a complementary, triangulative research design that combines a quantitative online survey with qualitative guided interviews and, as an additional element, the evaluation and attribution of photos by the respondents. A content analysis serves as a further empirical approach. In this way, Sascha Trültzsch-Wijnen succeeds not only in exploring motives for use, but also the hitherto often neglected aspect of non-use.