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Evidence Base

Orig. title: Mediale Konsumerlebniswelten für Kinder

Engl. transl.: Media consumer experiences for children

Study details

Year: 2019
Scope: National
Countries: Austria
Methodology: Empirical research – Mixed methods
Methods of data collection: Textual / documentary / content analysis; Interview
Researched Groups: Children; Parents
Children Ages: Preschool (0-5 Years old); Kids (6-10 Years old)
Funder: University of Klagenfurt, Humans in the Digital Age
Funder Types: University
Informed Consent: Consent not mentioned
Ethics: Ethical considerations and/or protocol mentioned in the research design; Ethical issues flagged in the paper
URL: https://campus.aau.at/cris/project/0f4de0c76754a61f0167557d7cac007f
Data Set Availability: Not mentioned

Goals

"Children grow up in a society that is permeated by media and has a strong consumer orientation. Both are reflected in media consumption experiences for children. In these productions, stories are told across media. Affective experiences are generated with a wide range of media and non-media reference offers that invite playful imitation and invite consumption. These media consumption experiences are investigated with media analyses and qualitative interviews with children and their guardians. (Roth-Ebner, 2021, online; translated by the coder)

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